ServiceNow 101 SAM
Software Asset Management (SAM) is a set of business practices and strategies for optimally managing acquisition, usage, and lifecycle maintenance of software across an organization.
What Is ServiceNow Software Asset Management?
Software Asset Management (SAM) is a set of business practices and strategies for optimally managing acquisition, usage, and lifecycle maintenance of software across an organization. SAM enables organizations to create an accurate system of record for all software assets that can be maintained in real time. The goal of SAM is to:
SAM is one component of a broader set of practices known as IT Asset Management (ITAM). SAM focuses on managing software, while ITAM encompasses management of an organization’s entire IT environment.
Why Businesses Need SAM
Businesses spend considerable time and resources to manage software assets; this process is often done manually in spreadsheets and requires use of multiple inventory and discovery tools. The firm Enterprise Management Associates published a 2018 white paper that found:
Organizations are buying more and more software to support their business environment. Spending on software can easily eclipse 20% of IT budgets, according to ServiceNow. The research firm Gartner has estimated that spending on enterprise software will grow at 8.6% per year through 2020, with growth of SaaS (Software as a Service) estimated at a whopping 19.3%.
At the same time, Gartner has estimated that only 25% of businesses will be satisfied with the value they’re deriving from their software assets by 2020, primarily because they have not created proper alignment between the assets and their pre-purchase expectations for these assets.
A 2016 Gartner study found that organizations can cut spending on software assets by as much as 30% by implementing the following SAM best practices:
Why Businesses Choose ServiceNow For SAM
ServiceNow’s SAM platform provides a single system of record upon which to identify opportunities to reduce costs, eliminate duplication of resources, improve compliance, mitigate security risks, and drive standardization. SAM also is nested with the greater ServiceNow ecosystem, allowing it to integrate optimally with:
Businesses across all industries have reported achieving significant efficiencies using ServiceNow SAM:
Where SAM Is Headed
Businesses’ growing need to manage the lifecycle of software assets and ensure compliance readiness will drive the growth of the SAM market in the coming years. The analyst firms MarketsandMarkets, Research and Markets, and ReportLinker have all estimated that software asset management is expected to grow into a $2.3 billion industry by 2022, at a compound annual growth rate of 14.8%.
ServiceNow Products
Businesses that use ServiceNow are able to rapidly achieve improved self-service capabilities for all users (both employees and customers) and elevated efficiencies in service operations.
ITSM
Information Technology Service Management
ServiceNow IT Service Management (ITSM) helps you accelerate your digital transformation by enabling services for your end-users wherever they are, whenever they need it, and from any device they have.
ITBM
Information Technology Business Management
Information Technology Business Management (ITBM) is a set of workflows and tools for optimally developing, delivering, and managing business services through an IT-focused lens.
CSM
Customer Service Management
Customer Service Management (CSM) is a set of workflows and tools for optimally overseeing and tracking all interactions with a business’s customers with the goal to comprehensively manage the customer experience (CX).
ITAM
Information Technology Asset Management
Information Technology Asset Management (ITAM) is a set of business practices and tools for optimally supporting lifecycle management of IT assets with the goal of ITAM helping organizations manage their hardware and software inventory more effectively.
HRSD
Human Resource Service Delivery
HR Service Delivery (HRSD), also known as HR Service Delivery, is a best-practices approach for automating and standardizing HR processes within your organization that enables organizations to provide engaging, holistic HR services to employees.
Additional Resources
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